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You are here: Home / Communicating / Blogging: Where Do Your Ideas Come From?

Blogging: Where Do Your Ideas Come From?

June 11, 2015 by Dennis Fischman 18 Comments

Novelists hate the question, but bloggers have to face it: where do your ideas come from?  When you’re blogging anywhere from once a week to once a day, coming up with inspiration is hard work.

Best Source: Other People’s Questions

My favorite source of ideas is questions that people ask me.  Why I Like Social Media directly answers a question a friend posed.  So does Too Old for Social Media? Not!.

Another blog entry, Write a Social Media Policy That Works came about because my friends at the Somerville Rotary asked how they could let their staff use social media without having them use it all the time.

What questions are people asking, face to face or online?  Answer them and they’ll keep coming back for more.

Content for Nonprofits

My friend Julia Campbell has listed five ways to find content ideas for your nonprofit, even if you think you have nothing to blog about.

  1. Share breaking news related to your cause.
  2. Take 10 minutes each day to scan the headlines for topics you can relate to your cause.
  3. Post at least one success story per week.
  4. Set up daily Google Alerts for your competitors, your industry and your cause.
  5. Ask questions that encourage your fans to share personal stories related to your organization.

HubSpot Blog Topic Generator (handle with care!)

Boston-based HubSpot has created a free tool for bringing ideas to mind.  “Plug in your topic, push a button – and VOILA! Content ideas aplenty,” says Joel K of Business Casual.

So why does Joel say, “I don’t like it”?  The Topic Generator relies on tried and true formulas.  That means your blog could end up sounding…formulaic.  When you’re competing for your audience’s attention not only with other bloggers but with cat videos, you need something to make you stand out!

So, you might start with the Topic Generator, but don’t end there.  Put your own spin on the results, and make the ideas your own.

Which of these ways to come up with ideas is YOUR favorite?

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Filed Under: Communicating, Social Media Tagged With: blog, blogging, Business Casual Copywriting, Google Alert, Hubspot, Julia Campbell, writing

Comments

  1. Julia C. Campbell (@JuliaCSocial) says

    February 27, 2014 at 10:02 am

    Thanks for featuring my blog, Dennis!

    Reply
  2. theotherbottomline says

    February 27, 2014 at 4:58 pm

    Whenever I personally relate to something, whether on my personal blog or my professional blog, it comes through as a message from the heart. People connect heart to heart first, then mind to mind.
    Diana

    Reply
    • Dennis Fischman says

      March 2, 2014 at 10:36 am

      Diana, I can tell from reading your blog that you write what you care about and want others to understand too. You’re not just writing to see your words on the page. That’s why I read The Other Bottom Line.

      Reply
      • theotherbottomline says

        March 2, 2014 at 11:49 am

        Thank you Dennis. Humbled. Grateful.
        Diana

        Reply
  3. theotherbottomline says

    February 27, 2014 at 4:58 pm

    Whenever I personally relate to something, whether on my personal blog or my professional blog, it comes through as a message from the heart. People connect heart to heart first, then mind to mind.
    Diana

    Reply
  4. Maja says

    March 2, 2014 at 9:40 am

    I usually write about topics that I come across at some point in my everyday life, something always grabs my attention; but, I’m definitely going to try the hub spot. Thanks for the advice!

    Reply
    • Dennis Fischman says

      March 2, 2014 at 10:20 am

      It’s amazing how often you find yourself saying “That should be a blog entry” when you’re keeping your eyes open, isn’t it?

      Reply
  5. Maja says

    March 2, 2014 at 9:40 am

    I usually write about topics that I come across at some point in my everyday life, something always grabs my attention; but, I’m definitely going to try the hub spot. Thanks for the advice!

    Reply
    • Dennis Fischman says

      March 2, 2014 at 10:20 am

      It’s amazing how often you find yourself saying “That should be a blog entry” when you’re keeping your eyes open, isn’t it?

      Reply

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