The SAT is dropping the essay. The College Board, which administers the test, found that students were getting better scores just by writing longer essays and using more big words. But longer and more complicated isn’t better writing. Kudos to the College Board for recognizing that.
When will nonprofits catch on?
In our newsletters and annual reports, on our websites and Facebook pages, when will we write shorter copy–and cut out the jargon, too?